Full Name
Kokila Mallikarjuna
Job Title
Principal Consultant
Company
Lytics
Speaker Bio
As a Principal Consultant at Lytics, Kokila Mallikarjuna inspires organizations to leverage data to create and deploy 1:1 customer experiences. Her current client list includes global organizations in the B2B and B2C space and covers a variety of industries. In a career that spans over 10 years of client-side experience, she has the unique perspective of creating data-driven multichannel lifecycle programs for both established enterprises and rapid-growth start ups. During her respective tenures at Nike and Adidas, she advocated for and deployed customer-centric CRM programs. In her roles with Chewy and Magic Leap, she helped lay the foundations for developing digitally-focused customer engagement programs.
Speaking At
Customer Data Platforms: Back to Basics
Coordinated Marketing to Build Brand Trust with the Lytics CDP
Coordinated Marketing to Build Brand Trust with the Lytics CDP
Coordinated Marketing to Build Brand Trust with the Lytics CDP